customer / franz inc.
year / 2011
category / poster, brochure & website
language / traditional chinese, simplified chinese, english, japanese
material / uncoated paper (re-cycled paper), soy ink
size / poster_840x400, brochure_130x270 (mm)
website / http://www.franzaward.com/home.php
concept
Horizon, the junction where heaven and earth meet, is the farthest place we can see with our eyes; being the boundary line between people, it is the nearest distance within our touch. Zhuangzi said: "nature lives with me in symbiosis, and everything is with me as a whole"; only by understanding the limits of heaven and earth can one coexist with nature in harmony. Only by understanding the boundary within the heart can designers cross over the boundary to broaden their horizon. Porcelain is more than Porcelain. Franz Award will march toward the world stage formally from 2011, and participants from various countries are expected to design porcelain products that fit the lifestyles of modern people with "horizon" as the theme to create a new vision for porcelain.
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